Air France-KLM Appoints New Transavia France, HOP! CEOs

Air France-KLM is appointing new management for its low-cost unit Transavia France and for regional operator HOP! as Transavia France CEO Nathalie Stubler is reassigned to become special advisor to the group’s decarbonization strategy.  

Olivier Mazzucchelli, who had been CEO of HOP! since September 2022, becomes chief executive of Transavia (France), while Hervé Boury, currently COO of Transavia France becomes CEO of HOP!  

The appointments are effective as of Jan. 16. 

In a surprise move, Stubler, who as CEO of Transavia France since January 2016 has overseen the unit’s expansion, will leave her post and now report to group CEO Ben Smith. “She will work closely with the group’s CSR [corporate social responsibility] teams, to whom she will bring her first-hand experience and expertise,” the airline group said.  

Mazzucchelli and Boury will report to Air France CEO Anne Rigail and will both be members of Air France’s Executive Committee. 

“Decarbonization and our ability to drive our business in a more sustainable way are among the most strategic challenges our group has to tackle,” Smith said. “I would like to thank Nathalie Stubler for the remarkable and tireless work she has carried out together with her teams at Transavia (France) over the past seven years.”  

Like the broader aviation industry, Air France is targeting net zero emissions in 2050 and to get there it wants to cut emissions/passenger kilometer by 30% from 2019 levels by 2030.  

The airline is relying on measures including sustainable aviation fuel (SAF), fleet renewal, eco-piloting, cooperation with the rail sector and a more responsible onboard offering, including plastic waste reduction to achieve that goal. The airline said it is also focusing on accurately measuring and transparently communicating its emissions-cutting efforts, having signed up to Science-Based Targets initiative (SBTi) for validation.   

Air France has also committed, as part of its Air France ACT program, to reducing total emissions by 12% from 2019 levels by 2030.  

“I welcome Olivier Mazzucchelli, as the new CEO of Transavia (France) at a turning point for the company, as the airline prepares for the entry into service of the Airbus A320neo family of aircraft in 2023,” Smith said. “I also would like to congratulate Hervé Boury, who will build on the work of his predecessors to ensure the long-term future of HOP!.”

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